P R I N T   W O R K   P O R T F O L I O                      [  W e b S i t e  W o r k  ]     [  C o n s u l t i n g  ] Marketing Group Mailer-Brochure Tokai Financial Services: Brochure / Gift Promotion introducing marketing services to prospective clientele, focusing on the customer relationship as the differentiator. It highlights The Marketing Group as a teamwork-oriented outsourcing option for equipment leasing marketing efforts. The mailing included a gold letter opener with a velum welcome sheet and tri-fold Brochure.

Resident Education Signage Plumstead Township, PA: Educational sign designed to be both a learning tool and build awareness by informing & educating township residents of the value of a newly installed Wetland in their neighborhood. Illustrations were developed detailing the features of the system, and definitions provided aiding in residents understanding of a wetland. The information presented in a friendly manor, allows readers to absorb the facts while fostering resident follow up and involvement in future township projects. Signage in coordination with The Pennsylvania Department of Environmental Protection, Growing Greener Grant.

SMS Sales Team Incentive Promotion Tokai Financial Services: This was a poster aimed at the SMS sales team advertising the "Passport" incentive program and the travel prize levels it awarded. It was designed to attract instant attention and interest in a busy environment as we as be effective as a self-mailer.

Trade Magazine Advertisement Exact Software Company: Trade Magazine advertisement targeting the textile industry. (Bobbin, July 1997.) Ad focused on the company's ability to provide custom software for their clients' specific needs vs. the ill-fitted status quo offerings at the time. Additionally the ad was designed to meet the client's expectations of creating print material presenting their company as an established, successful custom software firm.

Bank Branch Sales Materials The Bank of New York: Coordinating sale kit for branch staff as take-aways for their clientele. Grouping designed to aid sales staff as topic was complicated by simplify and illustrating facts for easy reading and understanding. Materials worked seemlessly with existing material at bank branches as they were created utilizing the well established brand. (Kit included: two brochures, highlights card, tent card, glossary card and folder.)

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